Compromised?
Original?
Authentic?
Verified?
Secure?
Genuine?
O—KEY is the smart, safe and simple way to verify product authenticity. Apply your unique code to any product, load it with information and rest assured that it stays verified for everyone, forever.
Easy to apply
The O—KEY is a simple code that lets you know the exact history of a product. It’s applicable to any product and scannable with any smart phone. Whether it’s a pair of glasses or a 40 foot container you’ll get instant peace of mind.
Impossible to clone
Every product has a history of its own. A unique journey leading to this very moment. The code in O—KEY is made up from tiny, randomly dispersed patterns, that are impossible to replicate. It’s precision and full protection all in one.
LEaves no doubt
Your O—KEY can be applied to any product and is completely impossible to clone. You’re able to read it with almost any smart phone and use our meticulously crafted AI to read your code. Stay verified for a lifetime.
Scan to know now
Our app makes it easy to scan any O—KEY code. Our advanced AI algorithm uses your camera and will instantly provide you all the information you need about your product: It’s authenticity, history, journey and specifications. Download the app today and start scanning to get the know-now you need.
By simply adding a unique code to your product, you can increase brand trust by always being able to verify that the product is genuine. This makes it possible to efficiently avoid counterfeiting across borders and markets.
YOUR CODE ALLOWS YOU TO TRACK YOUR PRODUCT'S JOURNEY WITH EVERY SCAN. IT SERVES AS A DIGITAL PRODUCT PASSPORT, HELPS YOU UNDERSTAND SECONDARY MARKETS, AND PROVIDES A COMPLETE OVERVIEW OF PRODUCT OWNERSHIP.
Now, you can engage with customers through the exact product that they own. The opportunities are many: You get to promote products based on what your client already owns, engage in product specific communications and much more.
O—KEY is part of PUFIN—ID, a corporation founded to easily guarantee product authenticity through unique technology. Every day we work to make it easier for brands to eliminate counterfeiting and provide peace of mind to clients and customers all over the globe.
It’s all in the pattern
O—KEY’s codes are based on a highly advanced technology made up of disordered patterns that are impossible to duplicate, yet able to be decoded by AI with just about any smart phone camera. Applied to a product, the specific product can be identified throughout its entire lifecycle.
We’re constantly exploring how to further strengthen and improve product authentication and verification processes. Read thoughts from our professor on the blog, dive into guides and ressources and join our community of learners and leaders right here.
The total amount of counterfeit goods sold each year come in at around $4.5 trillion, which makes counterfeit the 10th largest economy in the world.
GLOBALLY, AS MANY AS 10% OF ALL BRANDED GOODS SOLD MAY BE COUNTERFEIT, AND APPROXIMATELY 80% OF PEOPLE HAVE HANDLED FAKE OR FALSIFIED GOODS.
THE ESTIMATION OF THE GLOBAL COUNTERFEIT PHARMACEUTICAL INDUSTRY IS WORTH AROUND $200 BILLION. THIS POSES SEVERE HEALTH RISKS AND CAN POTENTIALLY LEAD TO FATALITIES.
52% of consumers lost trust in a brand after purchasing a counterfeit item, even when the brand itself had no control over the sales process.
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