Secure your product with a digital fingerprint
O-KEY is the only unclonable security mark to authenticate, trace, and ensure product compliance with a single smartphone scan.
Brand Protection
Authenticate genuine products, validate returns and act on suspicious activity.
Channel Diversion
Find where products leave authorised channels and trace leakage back to its source.
Secure Traceability
Link lifecycle events to the individual physical product—not merely its code.
Secure Digitization
Connect product data, documentation and lifecycle records to the physical item itself.
Digital Product Passport & Compliance
Connect trusted product data and prepare for evolving Digital Product Passport requirements.
Customer Engagement
Turn every genuine product into a trusted customer touchpoint for information, services and post-sale experiences.
Patient Safety
Authenticate medicines and devices before use and connect users to the right information.
Suitable for a variety of industries
Secure product identity lets manufacturers authenticate components, digitize documentation, validate service history, and reduce operational risk from production through end-of-life.
Identify, verify, and track every product to enforce distribution, validate transactions, and recover lost margin.
O-KEY helps luxury and fashion brands meet upcoming DPP regulations while reducing returns fraud, protecting brand value, and creating lasting customer relationships.
O-KEY securely connects each physical medicine or device to its identity, history, and authorised information helping manufacturers protect patients, resolve investigations faster, and maintain trusted chain of custody throughout the lifecycle.
Product authentication is broken. And it's costing you.
Most solutions manage data, not risk. O-KEY unites serialization and security in one legal proof so you can stop counterfeits, control your supply chain, and ensure compliance.
Physical identity for every item
Give each product a unique physical O-KEY that connects the item to authentication, trusted data and its history.
The O-KEY Tag: a physical identity that can be verified
Each O-KEY combines a unique identifier with a registered, high-resolution record of its physical pattern. Once applied and captured, it becomes the trusted link between the individual item, its product information and its history.
O-KEY can be introduced as a label, seal, surface application or embedded implementation. The format and registration workflow are chosen around the product, production process, durability and security requirement.
Apply the O-KEY. Capture its physical pattern. Register the reference and product record. Use that reference for future authentication.
Start with one product
Prove the format, registration and workflow in a focused pilot, then scale what works.
Implementation built around your product
We fit O-KEY to the product, production environment and existing systems with the least unnecessary change.
A focused pilot validates the physical format and placement, application and registration, authentication under representative conditions, the operating workflow and the minimum data or integration required.
Once proven, the same model can be standardised across more products, sites, suppliers and markets.
Verify the physical product
Compare the physical O-KEY with its registered reference—not merely a readable identifier.
Authentication based on the physical identity
A valid identifier can be copied. O-KEY authentication compares a new capture of the physical O-KEY with the registered reference for that individual item.
The Authentication App guides an authorised user through capture. Computer-vision models evaluate the physical patterns, and the result can be recorded for follow-up in O-KEY Studio.
Authentic confirms that the captured O-KEY matched its registered reference. Not matched means the comparison failed and should trigger the organisation's defined follow-up, not an automatic counterfeit conclusion.
One product. One identity you can verify.
Four aspects. One connected O-KEY system.
O-KEY gives each item a unique physical identity and connects authentication, trusted product information and lifecycle events to the same product.
Every implementation brings together four connected aspects: the O-KEY Tag creates the physical identity; the Product Portal delivers item-specific information and services; the Authentication App verifies the physical O-KEY; and O-KEY Studio manages identities, users, data, events and integrations.
The system is configured around the use case, while existing enterprise systems can remain authoritative where appropriate.
Give every product a history
Connect manufacturing, distribution, authentication, service and ownership to the same physical identity.
Lifecycle Events connected to the physical item
Identity tells you what the product is. Lifecycle Events show what happened to it.
Connect production, shipment, authentication, service, ownership, return and circularity events to the identity of the physical item—not just a SKU, batch or code.
Events can come from scans, O-KEY Studio, APIs, devices or existing enterprise systems, while those systems remain authoritative where appropriate.
Using product-level visibility to support action against unauthorized resale.
O-KEY connected product identity and distribution visibility to support investigation of unauthorized resale.
Make your products
Future proof.
An O-KEY ensures continued compliance, protects revenue, and creates long-term traceability.
Is your product at risk?
Try the assesment to see if you will benefit from O-KEY.
Book a 15 minute call and get insights on product protection.
All content is the property of PUFIN—ID. No parts of this site including text and images, may be reproduced without prior written consent of PUFIN—ID.
